SEO (Search Engine Optimization)

Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to other forms of search engine marketing (SEM) which may deal with paid inclusion. The theory is that the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. From Wikipedia

I can help to boost traffic to your website, and thus increase your sales and client base. Search engine optimization works best using the following four techniques:

1. On-Site Optimization: By working with you to make the most of your on-site Meta tags, keywords, descriptions, titles, and Alt text your site will be fully responsive to search engine robots.

2. Search Engine Submittion: Submitting your site to search engines, such as Google, Bing, & Yahoo! will prompt these engines to send crawler robots to rank your website.

3. External Links: Links from other sites will help to boost your rankings, online directories and social media networks will do a good job, but the more popular the site linking to you the better your score will be.

4. Fresh Content: SEO is an ongoing job, and making sure your website always has fresh content is vital to ensuring your website doesn't drop down the list. A blog is a popular way of doing this, but there are also services you can use that regularly update your site with news articles relevant to your industry.

For more information about SEO, why not Download my FREE Whitepaper

Get in touch with me now and we can discuss options for improving your online footprint.